They are often seen celebrating festivals and participating in events together. The members of the society and other characters have a good psychological bond of love and sympathy for one another that makes them live like members of one family. Abdul, the shopkeeper of the provision store located outside the society entrance, reporter Rita Shrivastav from 'Kal Tak' a news channel, Inspector Chalu Pandey ( Daya Shankar Pandey) who investigates cases that include crimes against Gokuldham Society, Asit Kumarr Modi as himself, Jethalal's shop assistants – Natwarlal Prabhashankar Undhaiwala (Natu Kaka), his nephew BagheshwarUndhaiwala (Baagha), who are often bent on doing the wrong job and Baagha's fiancée Bawri Dhondulal Kanpuria.
There are also other recurring characters including Sundarlal (brother of Jethalal's wife Daya, from Ahmedabad, Gujarat) and his friends Baka and Bhailu.
Has won many awards, the most important being "The Golden Crow Award". He works as a senior crime reporter in Toofan Express.